Mike Anderson Strategist

Each week we ask a successful person to share with us their “One True Thing" - that idea, technique, concept, or philosophy that has made the biggest positive difference in their careers and in their lives.

User login

"Bloody Good"

Drayton Bird
Former Creative Director
Ogilvy & Mather Direct
Author "Commonsense Direct Marketing"

"My heartfelt thanks to Mike Anderson for his rewrite of the original manuscript and his continued editorial assistance."

Robert V Cox
author of Deadly Pursuit,
Missing Person and recipient
of the Pulitzer Prize in Journalism

"Mike Anderson shared with me a strategy he felt would do a month's worth of business in a single week. He was wrong. It did 39 days worth of business in a single day, and in a month when nobody buys jewelry! That may sound fantastic...perhaps even impossible to believe. And yet every word is true. In fact, the concepts were so good we formed a partnership and sold the concepts to Jewelers all over America!"

Sheldon Munn,
Munns Diamond Gallery

“Echo Outdoor Power Equipment recently chose us from all U.S. distributors for their Marketing Excellence Award. Mike Anderson, our trusted outside Marketing Consultant, played a major role in our success.”

Walt Stoltz
Marketing Manager
Lawn Equipment Parts Company

“Not only is Mike Anderson the premier copywriter in this market, he is unquestionably a marketing genius!”

John Dame
Former owner of Dame Media
(now Clear Channel Radio)

"Our relationship with Mike Anderson started when he convinced us to test a lead generation campaign for our oil fired boilers on radio in the month of July. Despite temperatures outside approaching 100 degrees, the campaign generated 170 qualified leads in less than 5 days!! What else can I say!"

Don Debus,
Marketing Manager
General Machine Corporation

"Using Morgan-James, Ltd.'s LowRiskMarketing techniques, we were able to increase the size of our business over 200% in five short years! When we finally sold the business, we controlled 39% of the market!"

Maisey Godfrey,
Area Director of
Weight Watchers of
Central, Pa., Inc.

"An organization filled with stunning marketing minds. In about one hour, Mike Anderson taught me promotional techniques that are absolutely priceless! You can't buy techniques like these anywhere else, no matter how much money you spend!"

Frank Leo,
President,
Franklyn For Your Hair

Mike Anderson changed the headline and body copy in our Clipper ad and increased our ROI 600%. Wow!

Jason Tonkin
Capital City Counters

We have never shown these results from Radio...EVER! We have already issued 10 leads and sold 4 since the campaign started. You can absolutely share with anyone...except window companies!

Linda Johnson
General Manager
Renewal By Andersen Replacement Windows

User login

Drayton Bird Discusses Copyrighting

Michael Porter Defines Srategy

Spike Humer Talks About Joint Ventures